Saturday, October 29, 2011

Tricks and Treats for my friends in the Lehigh Valley

Hey everyone,

Thank you so much for a great time at your manager's meeting (and big hat's off to Mary Ann 'MAZ' Zakeski of Merial for pulling it all together!)  I hope you found the material interesting and worthwhile.  As promised, here is additional information to help you and your practice succeed!

Cool video on monthly wellness plans for your clients.

Build SCRIPTS for your client service team members!  Here are two to get you jump started.  One is on diarrhea and another one on fleas.

Also, remember we talked about the NOLO worksheet available on Vetpartners?  Here's the link.  Just go to the page and click on the PDF on 'Avoid being a practice worth less'

I look forward to seeing all of you soon.   I'll be at Valley Central Veterinary Referral on January 26th for another discussion on Key Performance Indicators.  Also, keep an eye out for our Internet Marketing Wet Lab date with Brenda Tassava.  Internet marketing is no longer an option, it's a MUST and doing it effectively is your practice's only real chance of staying in the running with an increasingly competitive industry.  We will not let you leave until you've moved a mouse across a screen, Tweeted a Twitter and Rumbled a Tumbler.  Best of all five other industry experts will be on hand to lead small groups of five through the basics and best of how to optimally use these powerful tools.  Feel free to share any questions that you have regarding our last CE date (or any questions really).  I'm available here.

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